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Channel Marketing Manager (Cyber) – San Francisco, CA

COMPANY

  • The company is the leader in industrial control systems visibility and cyber security and has a rapidly expanding set of technology and reselling partners around the globe.
  • Looking for an experienced channel marketer to lead channel marketing programs from on-boarding to on-going marketing support.

DUTIES & RESPONSIBILITIES

  • Maintain and update existing content assets for use by partners as well as building new resources, including: data sheets, demo videos, best practices, playbooks, webinars and more
  • Work to create and implement a partner marketing on-boarding process including handbooks, announcements and initial marketing materials
  • Engage with partners to understand their sales and marketing strategy
  • Establish relationships with partner marketers with the aim to support key joint marketing plans
  • Elevate the brand via partner communications to ensure expanded brand awareness and credibility globally
  • Identify key partner events/conferences to elevate the brand and accelerate demand generation
  • Track a partner MDF (Market Development Fund) program and budget
  • Collaborate with IT, Demand Gen, and Sales Ops to implement a partner portal
  • Facilitate timely and relevant communications, promotions and education for new product, solution, and feature launches to partners
  • Work closely with Channel and Alliance executives to build, execute and promote Partner Program globally

Experience

  • 5-8 years in Marketing and Product Marketing

For additional information, please contact: Rose@yespartners.com

Posted June 28, 2019